Making it Clear: Clear Language for Union Communications

Advocating for clear writing

How to sell the idea to your local, or your employer

Knowing more about clear language and design is only half the battle. You now have
to sell the idea to your local union, co-workers and your employer. Even after you
have won them over, you will still have to decide how and where your organization
can benefit from clear language.

You'll need to think about your organization and develop a strategy. Start by asking yourself these questions:

Who will support clear language and design? Who will put up the greatest resistance?
How can I get them to promote clear language? How can I convince them?
What resources do I need for a clear language plan? What resources do I have to help me? Where can I get the resources I need?

STEPS FOR CARRYING OUT A CLEAR LANGUAGE PLAN

Gather supporters to create a Clear Language Advisory Group
Gather information about communication problems and collect samples of written material
Prepare a report that shows the benefits of clear language
Pilot a clear language program