Principle #7

List important points separate from the text. Don’t hide important information such as dates, times and places inside a paragraph.

Instead of:
Employers are requested to pre-register by the due date, stating their interest in attending an Information for Employers seminar sponsored by the WCB on April 12, 2006.

The seminar will be held in the WCB Boardroom and should be of benefit to all who attend. WCB will cover meal costs. Attendees will be requested to pay $10 for seminar materials and to pre-register.

Use:

Workers Compensation Board (WCB) Seminar Information for Employers

Date:   April 12, 2006 9:30 am - 4:00 pm
Place:   WCB Boardroom, 14 Weymouth St. Charlottetown
Price:   $10.00 for seminar materials
Lunch:   Provided by WCB
Pre-register by:   April 1, 2006