20. Promotion / Publication Channels

How is information about the program or initiative publicised or promoted to potential participants?

No funds are available for on-going promotion at the national or regional level. Periodic national pilots of new and upgraded editions re-kindle excitement for the program about every three years. A national website (www.realgame.ca) is supported. Otherwise, promotion is largely by word-of-mouth from enthusiastic users to potential users at the grass roots level at local professional development events, conferences, in staff rooms.

21. Future Plans Please give brief details of any future plans for this initiative, especially key objectives or planned changes. NLWC will work with those provinces that have or appear poised to make The Real Game – Next Generation a provincial department of education priority, even developing localized editions in-sync with new, recently announced career development or educational strategies. We will continue to support international partners committed to state or countrywide implementation of The Real Game, as this produces innovations and revenues needed in Canada.
22. Other Relevant Info Please provide any other important information about this initiative which is not covered in your previous responses. NLWC partnership model has made The Real Game the most widely used experiential school-to-work and school-to-life learning program in the world. The model worked best when viable national networks that provide public good, but may never generate revenues, were encouraged and supported by the federal government.
23. Key Contact Details Name and title of senior contact or other information point, with address, telephone and email details if known Phillip Jarvis Vice President, Partnership Development National Life/Work Centre Memramcook Institute 488 Centrale Street Memramcook, NB E4K 3S6 506 758-0306 psjarvis@lifework.ca
24. Website or Other Information Source url, publication reference or other information source.

www.realgame.ca
www.realgame.org
www.realgame.com

Articles on The Real Game Series from the Canadian Education Association, the US Association of Career and Technical Educators, the American School Counsellors Association, and many others are available.