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Again, it is experience online which provides
more guidance into the intensity of usage and not demographics [Table
3].
- About two in three users under the age of 65 are online on a daily
or almost daily basis, dropping only slightly to 57 per cent among seniors.
- By contrast, 86 per cent of the most experienced users use the Internet
daily or almost daily, compared to only 38 per cent of those who have
been online for less than a year.
Table 3: Frequency of usage
| DEMOGRAPHICS |
Males |
Females |
<25 |
25-44 |
45-64 |
65+ |
| Daily/Almost daily |
68% |
61% |
64% |
66% |
64% |
57% |
| Less frequent |
32% |
39% |
36% |
34% |
36% |
43% |
LENGTH OF TIME ONLINE |
<1 yr. |
1 to 2yrs. |
2 to 4yrs. |
4 to 6yrs. |
6 yrs.+ |
|
| Daily/Almost daily |
38% |
48% |
62% |
75% |
86% |
| Less frequent |
62% |
52% |
38% |
14% |
14% |
Percentages may not equal 100 per cent due to rounding
|