Analytic tools

The analytic tools described below can be seen as bridges between theory and practice, where the work of mediating the false dichotomy between institution and experience, and text and reality takes place.

Intertextuality

As Griffith and Smith (2005) pointed out, discourses are not just statements; they are the products of relationships and interchanges among researchers, public institutions, popular media, and texts of popular culture. Inter-textuality refers to the relationships among texts. Kristeva introduced the term “inter-textuality” in 1984 to popularize in Europe the work of Mikhail Bakhtin. A basic tenet of this concept is that no text is unique. It is a product of, and refers to (intentionally or not), other texts, and these references, these inter-relationships among texts, govern their meaning in that “any text is the absorption and transformation of another” (Kristeva, 1984, p. 35). Bakhtin (1981) raised this principle in his concept of dialogism when he pointed out that when we talk or write we use language and phrases that have been used before in different contexts; these utterances are never entirely our own. Foucault’s concept of discourse, as Lemke (1995) argued, may be interpreted as a “general theory of inter-textuality for the purposes of history” (p. 29) in that Foucault’s concept of discourse formation is grounded in evidence of regularity of statements across seemingly unrelated texts.

In this study, attending to the inter-textual relationships between child and family literacy research, policy desires, public institutions, and the targeted audiences for literacy advice provided insights into the political economy of this advice. The paths along which literacy research becomes literacy advice was thus an important consideration in this thesis, particularly in the 1980s and 1990s when a vast increase in literacy advice texts available to mothers in print and in images was paralleled by an uniformity in their recommendations. Another aspect of inter-textuality is the relationship among those who produce, distribute, and consume texts. One comes to an understanding of texts as discursive formations, and to an understanding of how these discourses change (Fairclough, 2001), by attending to the diverse locations of the voices within these inter-textual “conversations.”