At the opening
plenary, Conference Co-Chair Michelle Black of
Simply Read Writing Service told
delegates about the conference activities she organized around the concepts of
bridges and white space. We received much of the content for this set of
activities in advance from speakers, delegates and PLAIN listserv
members.
The
Bridge:
Bridges are structures that help people and things connect. On the bridge
or walkway area of the hotel, we brought the work of our international
community together in displays of plain language resources and examples. They
included:
- Resource
tables in our just outside all meeting rooms, where speakers could display,
sell or give out resources related to their session.
- A For Display
Only table where speakers and delegates could set samples of books
theyd published, information about their organizations, or other
materials they wished to display.
- A Please Take
One section, where speakers and delegates could set any information that
people could take away about books theyd published, information about
their organizations, or other materials they wished to display.
- Before and
After examples of about 15 documents that speakers or delegates had worked
on, which were posted on the windows along the Bridge area. Examples ranged
broadly: from health information to press releases to government forms, in both
their original and clear language versions.
White
Space:
Document designers often promote blank or white space to give readers'
eyes a place to rest between text and graphics. Our conference white space
consisted of informal, unstructured placesin the areas outside the
meeting rooms-- where delegates could relax, mingle and consolidate the
knowledge they had gained during the scheduled program.
- The Plain
Language Map: This mapa large sheet of bristolboard with
maplike background design--was on a table outside the main ballroom. On each
corner of the rectangle was a picture representing each of the four themes that
served as organizing themes for the conference sessions: Health, Law, Business
and Finance, and the Global Village. A pink heart in the centre, with Plain
Language written on it, represented plain languages convergence at the
heart of communication.
During the opening Plenary, Michelle explained
to delegates that the Map was an opportunity for them to put themselves on the
map, by writing names or placing their business cards on the spot in the map
where they felt their work fit. She explained that she had put herself mainly
in between the health and Global Village corners, since much of her work had
been with health information on the Internet.
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