A number of federal laws require plain language such as the Truth in Lending
Act, the Civil Rights Act of 1964, and the Electronic Funds Transfer Act. In June
1998, President Clinton directed all federal agencies to issue all documents and
regulations in plain language.
Beginning in 1975, a number of states passed plain-language laws covering such
common documents as bank loans, insurance policies, rental agreements, and
property-purchase contracts. These laws often state that if a written
communication fails the readability requirement, the offended party may sue and
collect damages. Such failures have resulted in court judgments.
States such as California also require plain language in all agency documents,
including "any contract, form, license, announcement, regulation, manual,
memorandum, or any other written communication that is necessary to carry out
the agency's responsibilities under the law" (Section 6215 of the California
Government Code). California defines plain language as "written or displayed so
that the meaning of regulations will be easily understood by those persons
directly affected by them" (Section 11349 of the Administrative Code).
Textbook publishers After 80 years, textbook publishers consider the grade
level of textbooks as more important than cost, the choice of personnel, or the
physical features of books. All of them use word-frequency lists. Eighty-nine
percent of them use readability formulas in evaluating the grade-levels of texts,
along with other methods of testing. Widely read children's publications such as
My Weekly Reader and magazines published by National Geographic for
children of different ages have used the formulas along with field-testing and
other methods (Chall and Conard 1991).
Using the formulas
Formula discrepancies The discrepancy between the scores of different
formulas has long been perplexing. For example, the scores for the following
four paragraphs are:
Original Dale-Chall grade level: 8.1
Flesch grade level: 8.9
FORCAST grade level: 10.9
SMOG grade level: 11.7
Fog grade level: 12.3
Critics have often cited such discrepancies as indications of the lack of precision
of the formulas. Kern (1979) argued that the discrepancies among the Kincaid
and Caylor formulas deprive them of usefulness, and that the military should
discard them. What Kern ignores in his review are the correlations of the
formulas with comprehension tests. What is important is not how the formulas
agree or disagree on a particular text, but their degree of consistency in
predicting difficulty over a range of graded texts.
The most obvious causes of the discrepancies are the different variables used by
different formulas and the different criterion scores used in their development.
The formulas - like reading tests - simply do not have a common zero point
(Klare 1982). The criterion score is the required level of comprehension
indicating reading success as indicated by the percentage of correct answers on a
reading test. For example, a formula can predict the level of reading skill
required to answer correctly 75 % of the questions on a reading test based on a
criterion passage.
The FORCAST formula uses a 50% criterion score as measured by multiple-choice
tests. The Flesch and Dale-Chall formulas use a 75% score, Gunning Fog
formula, a 90% score, and the McLaughlin SMOG formula a 100% score. The
formulas developed with the higher criterion scores tend to predict higher scores,
while those the highest validity correlations (e.g., Dale-Chall and Flesch) tend to
predict lower scores.
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