Essential Skills
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Introduction

One way people learn about new things is by reading about them. But what if they don’t have time to read a
whole book or research a website and just want a quick overview of the subject? Businesses often use brochures to inform, educate or persuade – quickly. They use brochures to grab the attention of the reader and get them interested in learning more or taking action.

Assignment

Create a brochure that will persuade someone between 18 and 24 years old to attend a workshop that focuses on raising Essential Skills awareness. This brochure is not an in-depth study of a topic, but it should give enough information to grab and keep the reader’s interest from start to finish. It should also interest them enough that they will register for the workshop.

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