Once your organization has decided to hold a conference, you will need a committee to help plan it. It's important that the committee reflect your members by including representatives from diverse groups. One of the first things your committee will have to consider is who the intended audience is for the conference.
Think about the purpose of your conference and about who needs to be encouraged to attend. Hopefully, you will want to reach out to new people who may not be among "the usual suspects" who generally attend union conferences.
Think about how to publicize the conference in new ways to as wide an audience as possible. In your communications, encourage union leaders and decision-makers to sponsor a mix of participants that includes members of equality-seeking groups. See the example "Working Towards Inclusion" on page 11.
Thinking about your intended audience will help the people who write and design the publicity material for the conference. Your audience will be better able to understand your message if the material is written and designed clearly.
The conference information package will include:
It should include information about:
The registration package will usually include the following forms: