5. Conclusions

There are six main lessons learned from selected agencies that have adopted plain language writing.

1. Build a strong case for plain language.
2. People at the top must demonstrate sponsorship and support for plain language.
3. Market and build trust with employees.
4. Reward plain language practice. Confront confusing communications.
5. Keep up the momentum.
6. Continue to review plain language strategies and learn from others.

The case studies in this report show that plain language practice does not depend on policies. More important influences are leadership, employee buy-in, training and ongoing support. These make plain language a part of everyone’s job. They change an organization’s culture and turn commitments into actions.