Table 2 a: Internet non-user segmentation
(per cent)
|
NEAR
USERS |
FAR
USERS |
New near users |
Re-joining/ accelerating
users |
Drop-out/ infrequent users |
Core non-users |
REGION |
|
|
|
|
British Columbia |
19 |
17 |
12 |
52 |
Alberta |
11 |
16 |
11 |
62 |
Prairies |
8 |
13 |
15 |
64 |
Ontario |
14 |
11 |
15 |
59 |
Quebec |
9 |
11 |
20 |
59 |
Atlantic Canada |
12 |
9 |
12 |
67 |
LOCATION |
|
|
|
|
Urban |
16 |
13 |
13 |
58 |
Rural |
16 |
9 |
11 |
64 |
BASE: Non-users Apr./May 2003, n= 1360
|