Launching Activities
 Ideas
from previous campaigns
Here are other ideas for community events from the community
agencies in the OLC’s 2003 campaign:
- One community held a story-time in a mall just outside a large
department store. The reader was a local children’s author.
The event attracted a crowd and the department store provided
popcorn and juice.
- One county proclaimed the week to be International Adult
Learners’ Week. Local press releases were written. Bookmarks
were distributed to returning learners and the general public.
- Learners at the two community-based agencies wrote a play
with a literacy theme. An adult day school put on the play at
the local marina using large-scale puppets borrowed from the
local theatre group. The event included learners’ testimonials
and a lunch at the local Early Years Centre.
- One community hosted a tour of a local fish hatchery. It was
the idea of an adult learner who then attended the event and
did a television interview. (He had been able to get his boating
license because of his ability to read and pass the test).
- Pot-luck feast at a local cultural centre with written recipes
- Another agency held a “Celebration of Learning” at
its site. Local politicians were in attendance and helped to
pass out certificates to the learners.
- Eight branches of the county library supported the week by
displaying posters and making the ballots and boxes available.
- An adult learner and his tutor gave an interview on a radio
talk show
- Staff and learners had a booth at the county fair
- Library tours, internet lessons, library story-time, and poetry
readings were held
In each community, partners helped out in different ways, including:
- Hanging posters
- Distributing material, i.e. buttons, bookmarks, pens, information
about literacy programs
- Offering a prize for the winning bookmark drawn
- Paying for advertising
- Helping out with the mall walks or mall display
- Agreeing to have bookmarks and a bookmark box placed in their
location so people could read, complete and deposit bookmarks
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